Unhappy Customers? Your Employees Probably Are Too.

​Are your customer complaint numbers high?
 
Maybe they say it’s from dealing with unfriendly or unhelpful employees.
 
Or maybe you have high return rates because of product defects.
 
Have you asked your employees why this might be?
 
Or do you work from the premise that the customer is always right, and hold employees automatically responsible for any complaints?
 
✅ If so, you are never going to enjoy a truly profitable, successful business.
 
In fact, recent Zendesk research showed that customer experience has become a key competitive differentiator, and even a leading indicator of business growth.
 
So, it’s important to first forget that old adage that “the customer is always right.”
 
And dig deeper into what’s going on.
 
Because frequently, poor customer experience can result from employees who are disengaged.
 
And disengaged employees simply won’t empathize with customers or offer the best customer experience.
 
Because they just don’t care enough about your business.
 
𝙏𝙝𝙚 𝙨𝙤𝙡𝙪𝙩𝙞𝙤𝙣 𝙞𝙨 𝙩𝙤 𝙞𝙢𝙥𝙡𝙚𝙢𝙚𝙣𝙩 𝙩𝙝𝙚 𝙥𝙧𝙖𝙘𝙩𝙞𝙘𝙚𝙨 𝙩𝙝𝙖𝙩 𝙚𝙣𝙜𝙖𝙜𝙚 𝙮𝙤𝙪𝙧 𝙚𝙢𝙥𝙡𝙤𝙮𝙚𝙚𝙨 𝙖𝙣𝙙 𝙩𝙧𝙖𝙣𝙨𝙛𝙤𝙧𝙢 𝙮𝙤𝙪𝙧 𝙘𝙤𝙢𝙥𝙖𝙣𝙮 𝙘𝙪𝙡𝙩𝙪𝙧𝙚.
 
If your employees are engaged, the customer experience will automatically be a great one.
 
Because engaged employees care, and they want to go above and beyond in their jobs.
 
Richard Branson said it best: “𝘾𝙪𝙨𝙩𝙤𝙢𝙚𝙧𝙨 𝙙𝙤 𝙣𝙤𝙩 𝙘𝙤𝙢𝙚 𝙛𝙞𝙧𝙨𝙩. 𝙀𝙢𝙥𝙡𝙤𝙮𝙚𝙚𝙨 𝙘𝙤𝙢𝙚 𝙛𝙞𝙧𝙨𝙩. 𝙄𝙛 𝙮𝙤𝙪 𝙩𝙖𝙠𝙚 𝙘𝙖𝙧𝙚 𝙤𝙛 𝙮𝙤𝙪𝙧 𝙚𝙢𝙥𝙡𝙤𝙮𝙚𝙚𝙨, 𝙩𝙝𝙚𝙮’𝙡𝙡 𝙩𝙖𝙠𝙚 𝙘𝙖𝙧𝙚 𝙤𝙛 𝙮𝙤𝙪𝙧 𝙘𝙪𝙨𝙩𝙤𝙢𝙚𝙧𝙨.”
 
So, engage your employees and build a great culture, so that they are genuinely concerned about the company and its customers.